More often than not, it can be challenging for parents to keep up with every activity during the school year. A preschool newsletter is an excellent way to share updates, important notices, and events with them.
You can also use your newsletter to inform parents of their child’s progress or details about their class activities.
This guide will cover how newsletters work, then share a few templates to help you create your own.
What is a preschool newsletter?
A preschool newsletter is a written document containing all the essential information families need to know about your program including announcements about upcoming events, important dates, updates on activities, and the overall progress of the children at your center.
You can use a preschool newsletter to:
Share the latest school events
Your newsletter should include important information on events like family meetings, open houses, and volunteer opportunities. Always include dates and times so parents can skim your calendar quickly.
Connect families with their child’s educators
You can use your preschool newsletter to foster a valuable connection between educators and the families in your program. Updates about various class lessons or activities give parents a clear idea of what’s happening in their child’s classroom.
Make your newsletter more engaging by asking for feedback from the parents. Ask them about the information they’d want to see in your newsletter.
Why is a preschool newsletter important?
A preschool newsletter provides a central information hub for all families. You can use your newsletter to simplify communication and preemptively answer parents' questions.
If your newsletter is highly engaging, you might be able to increase family participation in school events, like fundraising drives or yearly orientation. Families can also use the information provided in your newsletter to continue their children’s learning at home.
Lastly, you can use your newsletter to update parents on any administrative changes at your center, including any changes in staff or policies.
What to include in your preschool newsletter
An event section organizes all your important dates in one section so parents can easily reference any upcoming events they would like to attend. Be sure to include all the necessary details that can help parents prepare, like time, location, what to bring, and any parking information.
Volunteer or supply requests
Families want to know how they can contribute to their child’s learning in the classroom in simple ways. For example, you might include a section asking parents to bring recycled materials for class projects, attend a family-child storytelling day you’ve organized, or volunteer to assist at an upcoming open house event.
The more opportunities you offer, the more options interested families have to get involved.
Use this section to display your current school policies or to provide notice if any policies change.
Children continue to develop their cognitive, physical, and social-emotional skills outside the classroom. Self-help content with activity suggestions could help parents support their child’s development at home.
Use evergreen topics to keep content relevant and valuable. You could try including:
- Nutritional tips for children
- Ways to manage challenging behaviors
- How to get your child to open up about their day at school
- Tips for reading with your child
Interviews, videos, and pictures
Your newsletter can include short interviews with children and teachers. For example, you could ask children to answer questions about the subjects they learned in class or have them sing a song or play a specific game.
Take pictures of the children during a lesson, while they eat their meals, when you reward them for good behavior or performance, or during outdoor activities. Add these as space allows.
You can also include your school menu with pictures or other meal-related updates in your newsletter. For example, you can illustrate how you serve a well-balanced diet by highlighting the dishes you provide throughout the day and their nutrients.
A kindness corner
Share touching acts of kindness the children showed to their friends, like how they helped a friend that fell or shared their snacks with others. This unique addition shows parents that you’re nurturing smart, responsible children that care about others.
This section can include job listings, scholarships, volunteer opportunities, staff changes or any updates related to your school’s operations.
Always brand your newsletter with your center’s logo and utilize the same fonts, colors, style, and tone you use on your website and other communication mediums.
Tips to consider when creating your preschool newsletter
Use a template
Creating a preschool newsletter template makes updating your newsletter easier and can save time. Try working with the templates we list below, or make one yourself!
Pair visuals with easy-to-read content
Your newsletter’s design and content should be appealing and presentable. Include photos of the children participating in activities, or add a few video clips with captions explaining the events.
Make the headings large and colorful. Use bullet points to simplify information and help parents quickly skim through content.
Start by making a connection
Start the newsletter with a personal note. This letter is a more intimate way of connecting with families. Encourage them to contact you with questions or concerns.
Get the children involved
Encourage your class to speak about lessons and activities they’ve completed since the last newsletter. Ask them about the values they learned or the most interesting activity of the month. Include their quotes or videos in the newsletter and add a transcript or captions.
Showcase their artwork for the month. Choose the best pieces and highlight them in the newsletter.
Proofread your content thoroughly
Spelling and grammatical errors are inevitable, so proofread your newsletter before distributing it. If possible, have multiple team members review your copy.
Share your preschool newsletter regularly
Whether monthly, bi-weekly, or weekly, you should share your newsletter regularly so families know what to expect. To ensure you don’t miss the deadline, set a reminder or assign its distribution to a team member.
Best practices for creating preschool newsletters
- Always set expectations: Setting expectations will help families know what to expect every month. For example, remind them of your preschool policies, weekly menu offerings, and how often you distribute your newsletters.
- Keep your newsletter exclusive: Provide early access to school events or make unique offerings parents wouldn’t find anywhere else.
- Optimize for mobile: Most parents in this mobile age like content sent to their smartphones, emails, or tablets. Ensure your newsletter includes a responsive format that will be readable on mobile screens.
Preschool newsletter templates
You don’t need to be a graphic designer to create a high quality newsletter template that parents will be excited to read. Try these free templates for your next newsletter.
Simple, monthly templates
This monthly newsletter template series covers all the important highlights — important dates, activities, and reminders. This simple template will keep families informed and engaged.
Classroom themed template
This newsletter template allows you to share reminders, news, parent tips and and highlight student of the week in an easy-to-follow format, all complete with a classroom-focused theme.
Frequently asked questions
How often should I send out a preschool newsletter?
You can opt to share your newsletter weekly, bi-weekly, or monthly - whatever works best for your program! The best thing is to be consistent with whatever cadence you decide.
How do I pick a template for my preschool newsletter?
There are plenty of options for creating an engaging preschool newsletter. Design tools like Canva provide pre-made templates that are easy to use.
Should I include a contact list in the newsletter?
Yes. Some parents may not know who to contact for questions or concerns. Include essential contact details for the school like the address, phone number, email address and teachers’ names.
What are the best elements of a preschool newsletter?
The best elements of a preschool newsletter include:
- Updates: This includes everything related to the school, like policies, news, activities, schedule changes, and events.
- Visual appeal: A good design embellished with art, videos, links, and photos is a must.
- Contact information: Make sure families know who to reach out to with questions.
Do I need to have a preschool newsletter template?
Newsletters can be designed without a template, however using a simple newsletter template can simplify the creation process. All you’ll need to do is insert or update relevant content each time you send out a newsletter. A template also helps tailor content to your individual preschool needs.
A preschool newsletter is vital to communicating information to families. It’s also an excellent medium to showcase the children’s milestones and individual work.
Designing a newsletter doesn’t have to be a challenging task. Use templates and the tips above to create a compelling newsletter that your families will appreciate.
If you're looking for more ways to improve communication with families in your program, check out our free parent communication toolkit!